Directory

Etka Kaya — Senior Manager & Digital Marketing Expert at Renovation Marketing Pros

Etka Kaya is a results-driven Senior Manager and digital marketing specialist at Renovation Marketing Pros, a niche agency focused on helping renovation, construction, and home service businesses scale through powerful online growth strategies. With hands-on experience driving measurable revenue growth and lead generation for contractors and remodelers, Etka plays a key role in the firm’s mission to transform how home services companies attract, engage, and convert clients.

Professional Overview & Role

As Senior Manager at Renovation Marketing Pros, Etka leads strategy execution across multifaceted digital campaigns — including SEO, paid media, content marketing, and performance analytics — tailored specifically for the renovation and home improvement industry. She works closely with clients to understand their business goals, define target audiences, and implement data-driven marketing systems that generate high-quality, predictable lead flow and revenue growth. Etka’s leadership helps ensure that marketing campaigns not only improve visibility but also deliver measurable return on investment for her clients.

At Renovation Marketing Pros, the team focuses on comprehensive digital marketing strategies that include targeted search engine optimization, paid ads on platforms like Google and Meta, website design optimized for conversion, and integrated CRM reporting — all designed to position service providers where potential clients are searching and ready to hire.

Career & Digital Marketing Expertise

Etka brings a deep understanding of modern marketing channels and growth systems to her role. Her expertise includes:

• Search Engine Optimization (SEO) Strategy — Improving organic search rankings and local search visibility to increase lead volume and brand authority for renovation professionals.
• Paid Advertising & Performance Media — Building and managing targeted paid campaigns across Google, Facebook, Instagram, and other platforms to reach audiences with high hiring intent.
• Content Development & Brand Messaging — Crafting engaging, conversion-focused content that resonates with homeowners and enhances search relevance.
• Data Analytics & Campaign Optimization — Leveraging analytics dashboards and performance insights to continuously improve campaign outcomes and maximize ROI.

Her ability to blend creativity with technical performance metrics ensures that client strategies are both innovative and results-oriented.

Industry Focus & Value Proposition

Etka specializes in serving renovation, remodeling, and home services companies that are ready to move beyond traditional lead sources and build predictable, high-quality growth engines. Under her guidance, Renovation Marketing Pros implements systems that:

• Boost organic visibility and local search rankings for industry-specific keywords.

• Generate consistent, exclusive leads through paid and SEO strategies monitored in real-time CRM dashboards.

• Enhance brand reputation and trust through tailored content and optimized conversion pathways on client websites.

By focusing on measurable performance and personalized client partnerships, Etka ensures that each campaign supports sustainable business growth while delivering an exceptional customer experience.

Professional Identity & Contact

Etka is an active member of the digital marketing community and frequently contributes to conversations around strategic growth for service-based businesses. She combines industry knowledge with practical execution to help renovation professionals thrive in competitive markets.